2014: A Year In Review

One of my favorite things about January is reminiscing about the year past and remembering the fun memories and good times. I look back on pictures I took, journal entries I wrote and events I attended. It helps boost my enthusiasm for the year ahead, for all the memories in store. Yes, January is a month I look forward to every year and this year was no different.

As a social media marketing intern for UD’s Career Services Center, one of my responsibilities is to look at past data and analytics. Similar to how I reminisce on personal memories, the social media marketing team relies on the seven-week hiatus (winter session) to also figure out what social media content worked and how we can focus on making it more engaging and more targeted to our followers. This winter, one of the many things I’ve worked on is prepping for the excitement of next semester, to make it even better then the past. {Go to www.udel.edu/CSC/ for more information.}

Here’s a sneak peak at what I have discovered about the blog stats: blog3

  • Readers from literally all over the world have read this blog this year! 77 countries in all, to be exact.
  • Most readers live in the United States, but other countries such as Australia, the U.K. and India trail closely behind.
  • A San Francisco cable car holds 60 people. This blog was viewed more than 3,000 times in 2014. If it were a cable car, it would take about 48 trips to carry that many people.
  • Many readers found this blog through LinkedIn, Facebook, Twitter and Pinterest.
  • Interviews with students and lists of career tips were two of the top subjects readers liked the most.

Whether you’re interning, working, volunteering, studying abroad or just relaxing this winter session, these stats wouldn’t be what they are without you as a reader. Thank you for following the UD Blog Squad and joining the conversations on Twitter and Facebook.

I, for one, am very excited to see what 2015 will bring! I guess we’ll just have to wait to find out.



Keri Betters

Social Media Marketing Intern

University of Delaware Career Services Center

Follow her on Twitter: @BlueHenKeri


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